Technology Assessment
Automation Accelerators
Our turnkey frameworks are designed to help your organization rapidly adopt marketing automation best practices, helping you deride more immediate value from your platform and increase marketing momentum. Through ongoing conversations with you and your team, we implement and create any marketing automation changes. Current Automation Accelerators include:
- Lead Nurturing Campaigns
- Lead Scoring
- List Segmentation
- Subscription Management
- Progressive Profiling
- Landing Page Optimization
- CASL Compliance
- A/B Testing
Strategy Accelerators
We provide guidance and best practice templates on aspects of your sales and marketing strategy to accelerate the development of your marketing program and strategy. Through ongoing conversation, we provide you with the starting point documentation to use internally to build specific parts of your strategy. Current Strategy Accelerators include:
- Digital Roadmap
- Data & Insights Accelerator
- Collateral Review
- Business Growth & Objectives
- SWOT Analysis
- Buyer Personas
- Messaging Framework
- MQL-SQL Funnel
- Marketing Segmentation Planning
- Competitor Matrix
- Marketing Technology Assessment
- Lead Qualification Matrix
- Inside Sales Scripts
- Campaign Planner
- Marketing Calendar
- List Building
- Lead & Customer Acquisition Costs
- Marketing Performance KPIs
Other Key Features
Technology Assessment
Marketing Strategy
Business Growth & Analysis
SWOT Analysis
Messaging Framework
Marketing Performance KPIs
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