Earlier this month, one of our clients, RSA Insurance, took home a staggering number of awards at the 2017 International Business Awards (IBA). A total of nine awards in the Marketing category ranging from Gold, Silver and Bronze were awarded to the RSA team.
The IBA is the world’s only international, all-encompassing business awards program which attracts more than 3,500 nominations from high-achieving organizations of all types across 60+ nations. Needless to say, winning nine awards at event celebrating the world’s best and brightest organizations is impressive.
RSA won Gold for Marketing Campaign of the Year and Silver for B2B Brand Experience of the Year, among other awards in Branded Content Campaign and Marketing Team of the Year. We have the pleasure of working with this team on a daily basis and we can attest, it truly is a great group of forward thinking professionals.
We’re proud to partner with the RSA team, and create award winning work together. RSA is easily one of the most innovative and customer-driven insurers in Canada. They are always innovating their approach by leveraging best-in-class technologies, data analytics and strategic partnerships to perfect their marketing communications, brand experience, and ultimately how they reach their customers. Furthermore, RSA are transforming its operations to drive deeper engagement using cutting-edge technologies like Marketing Automation Platforms and CRMs to power they’re modern strategies.
As a result RSA are able to create personalized marketing touches that drive engagement and influence behaviours within their target audience.
Congrats to the RSA team on being recognized as a world-class marketing team and leaders in the Canadian insurance industry!