Marketing Automation Strategy
Complex Solution Design
Successful marketing automation rollouts don’t happen by accident – they’re the result of expert-level processes and customizations that meet your organization’s unique needs.
- Custom marketing automation build
- Email marketing & lead nurturing
- Lead scoring
- Third-party systems integration
After tightly integrating CRMs, ERPs, and other core systems, we turn our attention to the collection and integration of data for future analysis and actions.
- CRM & ERP integration
- Business intelligence & big data
- Process & documentation
Marketing Automation Assessment
We make sure your marketing technology aligns with your marketing goals by assessing business needs, understanding marketing programs, and factoring in existing capabilities.
- Technology assessment
- People and technology process creation
- System architecture
Digital Marketing Strategy
Digital marketing is still a relatively new entity in marketing. Whether you are refining a sophisticated digital strategy or beginning to adopt one, we have the frameworks to optimize your digital marketing operations.
- Digital transformation
- Content distribution
- Website strategy
“Marketing versus Sales” doesn’t exist in our world. We join the two departments together by aligning company goals with core responsibilities, and solving potential gaps with winning frameworks.
- Inside sales alignment
- Product marketing
- Win-loss analysis
Our proven marketing frameworks are designed to lead your organization from marketing segmentation through to campaign planning, resulting in explosive lead funnel growth.
- Account based marketing
- Marketing pipeline design
- Corporate marketing profiles